Our entire team is sending positivity your way and a virtual hug (or elbow bump!) during these uncertain and stressful times.
As a small business ourselves, we want to do all we can to support other businesses that will be affected in the days ahead.
We’ve put together tips, ideas, and resources to help your business create positivity, reassurance, and value for your communities.
First and above all, we want to help you help others.❤️
Check back regularly, as we’re updating our resources frequently.
Google Analytics can be extremely complicated. The vast majority of data that Google collects on your site can be reviewed. You can look at what model phone is used, what time of day your site was found, how long visitors were on your site, which pages they read the...
Did you ever notice when you go to the grocery store to buy cereal, they put the most expensive and popular cereals right at eye level? Why do you think they do that? It’s because they know the brands you look at first are likely the ones you are going to buy....
You love continuing education. We do too! Last month, I had the amazing opportunity to attend the premier Pubcon SEO Conference in Las Vegas. I listened to the best leaders in the industry, including Ben Morss, and Gary Illyes from Google, and got the scoop on the...
There are a lot of myths surrounding SEO but here are 3 dental SEO truths for 2019 you need to know. It’s been many years now since dental practices started concerning themselves with some sort of an online presence. In the late 1990’s and early...
With 2018 in the rear-view mirror, you’re no doubt looking at your business goals and marketing budget for the coming year. What SEO predictions should influence a dentist’s marketing strategy in 2019? How can your dental practice rise above the competition next year?...
![SEM Ads: What You Need to Know [Infographic]](png/sem-ads.png)
The acronym “SEM” stands for Search Engine Marketing and the term “SEM ads” is commonly used to refer to paid search, including PPC (pay per click) and CPC (cost per click). Search Engine Land defines SEM this way: “SEM is the process of gaining website...
As any savvy business today knows, appearing in Google search results (SERPs) is essential to maintaining visibility to your potential customers on the web. Google likes to keep us on our toes in this regard by continually updating their algorithm and ranking factors...
Increasing organic rankings in search results is a top marketing goal for most dentists and small businesses. Many different factors go into gaining the coveted top spots in search results – watch this 3-minute video from Google’s own Matt Cutts to learn...
BirdEye is an intuitive reputation management and customer experience platform intended to help small businesses (including dental practices) transform their customers into a robust marketing engine. The platform uses data obtained from customer reviews and feedback...
If you’re a writer like me, you understand the countless hours we spend strategizing, organizing, and implementing the perfect content to share with our audiences. Once the content is finalized, it is out there for the world to see. It would be a shame to never touch...
